Health Industry Forum

October 19, 2011

Advancing Comparative Effectiveness Research under Health Care Reform

Co-Sponsored by The National Pharmaceutical Council

The Affordable Care Act provides significant long-term funding to expand the nation’s capacity to produce comparative effectiveness research (CER) through a newly established Patient-Centered Outcomes Research Institute (PCORI). This Forum began by examining how the goals of PCORI and health reform interact with real-world decision-making, guided by three current case studies of comparative effectiveness research in action. Next, it convened a panel of “CER customers” – including providers and payers – to identify the characteristics of research likely to have meaningful impacts on decision making. In the final panel, pharmaceutical industry representatives discussed how the expanded focus on CER may affect industry business practices and future product development. The meeting concluded with an interactive discussion of PCORI’s progress and priorities with its Executive Director, Joseph Selby, MD.




Advancing CER under Health Reform
Dan Leonard, MA, President, National Pharmaceutical Council

Comparative Effectiveness Research in Action
Steve Pearson, MD, President, Institute for Clinical and Economic Review

From "Bench" to "Bedside"
Sharon Levine, MD, Associate Executive Director, Permanente Medical Group

CER as a Mapping Tool
Ed Pezalla, MD, MPH, National Medical Director, Aetna

Transforming Medical Outcomes through CER
Jack Lewin, MD, FACC, CEO, American College of Cardiology

Developing CER that Impacts on Medical Practice
Walter Stewart, PhD, MPH, Associate Chief Research Officer and Director, Center for Health Research, Geisinger Health System

How Will CER Influence Innovation and Industry Business Practices?
Robert Dubois, MD, PhD, Chief Science Officer, National Pharmaceutical Council

How Will CER Impact Medical Product Innovation?
Harlan Weisman, MD, Chief Science and Technology Officer, Medical Devices and Diagnostics, Johnson & Johnson

Update From Patient-Centered Outcomes Research Institute (PCORI)
Joe V. Selby, MD, MPH, Executive Director, Patient-Centered Outcomes Research Institute